The production process can be a complicated thing. Different products go through different processes in order to get your logo printed onto the product of your choice. We wanted to showcase how it works for one of our products and what better product to use than the Horizon Tote Bag! We always say “if you’re going to do it, you should do it right” so we got a little creative and produced the bag below:
Not only does this bag show off the production process from the plain to printed but also presents most of the different prints you can actually get on the product; going from 1 colour to 7 colours to even show off a full colour transfer print. We thought it was a interesting and inventive way to show off the process that is still very informative. In this blog post we are going to go into more depth about each step to wipe away any confusion that may remain.
1 Colour – Sales
This is what we handle in the office and is the step before anything in production happens. We quote products for you, add products to the site and email deals to our clients in order to get the right product for you for the right price. Once we have received the order, step to begins…
2 Colours – Artwork
We have your artwork and your order. Production will now create an Artwork Visual of what your logo will look like when it is printed on your product (in this case a bag). You will see the mock-up, request any changes and then approve it through our website. Now that we know you are happy with the artwork, we send it back to production and the magic begins.
3 Colours – Warehouse
Going through our warehouse of products, we will get the stock we need for your order and take it to our printing facilities. We get the amount listed in your order and ferry them over whether by hand or by forklift.
4 Colours – Pre Press & Ink Mixing
The bags have just come in to the facility but unfortunately they do not come as pristine and crisp due to the storage process. That why the first thing we do in the production process is Pre Press them to flatten them and get them looking how they should. While this is going on we begin to mix the ink we will use to dye the bag. We will match the pantone colours that are listed on your artwork approval so that we can print with colours that exactly match your brand.
5 Colours – Screen Print
Screen printing is the most common process of printing on our Horizon Bag. It is called that as a screen is placed on top of the bag and the ink is applied on top of it so that it forms the shape that the screen makes. For example if the screen had a love heart cut out of it the ink would leave a love heart on it.
6 Colours – Transfer Print & DTG Print
Transfer prints are used to get full colour images printed onto the bag. The artwork is printed onto a special sheet which is then placed on the bag and heated up, transferring all of the ink from the sheet onto the material. The print is first made in a mirror image method to ensure that the final transfer is the correct way round.
DTG stands for Direct To Garment and is the method of printing that involves special inkjet technology that uses special inks to dye the fibres of the bag. It is another way of getting digital prints onto the bag so you can accurately represent your brandings colours and shading on your bag. The method of printing is chosen for the artwork that needs to be printed.
7 Colours – QC
Now that the bag has your artwork emblazoned onto the front or back, we do a quality check to make sure the bags are up to our high standards. We take a certain percentage of the bags and if any of the bags have errors we do a check of the whole stock and replace the faulty ones.
Transfer – Dispatch
What else left is there to do after the bags have been printed and quality checked other than to send them to you! All dispatches are sent by courier to be with you as soon as possible.
Back to 1 Colour – Satisfied Customer
After traveling through all of the print specifications we have come back to the 1 colour print to end off on. You will have received your tote bags, printed beautifully with your logo and artwork, and be able to use them how you please!
You can give them out to your prospects at a trade show, distribute alongside your main product or you can dispatch them via direct mail to your favourite customers. Whatever you decide to do, you and your customers will love the final bags.
The end of the Production Process
That marks the end of the production process of our famous Horizon Tote Bags. Although not the exact same, this model is very similar to all our other products and may have slight differences due to the product and the print. So hopefully you have learnt a thing or two about how we turn a simple plain bag into the promotional item of your dreams.
See The Simple Steps for an overview of the order process and the steps that you go through the details that you will go through instead of the actual creation of the product.
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